Every week we will be sharing our Ten Steps for working efficiently with music.
This is Step Number 6!
Map out your audio journey
It is important to take the time to map out how music and sound will be used to engage with your consumers across multiple touch-points. This process will ensure your brand and marketing teams make the very most of your investment in this area.
Katy Rochelle, Potter Talk
"It may surprise hardcore Harry Potter fans how much of the score from the films is present at Universal Studios Orlando. Upon the opening release date, 48 songs were described to be used throughout the theme parks."